Riverland

Scope

Brand Identity
Packaging Design
Photography Art Direction

Brand identity and packaging design for Riverland. To set foot and compete in the meat category in Indonesia, Nipponham Japan created a brand with Diamond Indonesia named Riverland. We created a brand identity that represents a fertile land with Japanese modern and simple aesthetic to capture a high quality and progressive food brand. We also designed an iconic packaging system for the customer to be able to remember the brand with the green stripes and red dot.