Brand identity refinement, packaging design and design guideline rebranding for BioTalk. Personal care brand specialized for eczema and sensitive skin treatment.
Since 2015, BioTalk has been present with products made from natural ingredients to help people in treating their sensitive skin according to their skin type and needs. In 2022, the brand expanded really well and they needed new visual identity and design system for their expanding products and to maintain their loyal customers.
Our approach was creating brand that has clean and soft sensibilities to evoke natural and calming effect of the product by using pastel color palette, new hand drawn logotype, water color effect on the packaging and custom illustrative icons.
