Catto

Scope

Naming
Brand Identity
Brand Guideline
Packaging Design

Naming, branding, and packaging design for Catto: high-quality cat food made from natural ingredients with added vitamins, minerals, and protein, free from artificial additives. The logotype and packaging design were inspired by a cat's tail and pointy ears, bringing a sense of fun and joy to cat lovers as they provide their feline friends with the best nutrition. We also highlighted the ingredients on the front of the packaging, as we recognize that today, a pet is not just a pet. It's part of your family, and you want to give the best to your family members.